Audio · 7:01
Database Reactivation: 5 Text Campaigns That Fill a Slow Week
How contractors turn old leads and past customers into booked jobs with short reactivation texts, including five campaigns you can copy and the consent rules to follow.
Listen to this article 0:00 / 7:01
Chapters (8)
TL;DR
- Your old leads and past customers are the cheapest leads you will ever get. They already know you.
- Short, personal texts that ask one easy question get replies. Long promotional blasts get ignored.
- Send to people who gave you permission to text them, include an easy way to opt out, and honor STOP right away.
- Reply fast. A reactivation campaign is only as good as how quickly you answer the people who respond.
This narration was generated with Kokoro, a free, open-source AI text-to-speech model, using the "am_michael" voice. It was produced on our own computer, so the post text was never sent to a voice company.