Case Studies

Real results from local trade businesses that made the switch to a platform built specifically for them.

Results shown are from specific clients and our own businesses. They aren't typical or guaranteed. Your results depend on your market, offer, pricing, sales process and effort. Details

Booked Solid by Jonathan Blake and Tye Norden, co-founders of The Lead Venture

The playbook behind every result on this page

The Booked Solid System

We wrote the book on it, literally. Booked Solid: More Leads. Better Margins. A Business That Runs. by co-founders Jonathan Blake and Tye Norden is the same system we install for clients: get found, answer every lead, book the job, get the review, and bring past customers back.

Showing 40 case studies

We Launched the Booked Solid System Book: A Free + Shipping Offer That Turns Readers Into Leads
Book Launch Case Study·Our own sites and tools

We Launched the Booked Solid System Book: A Free + Shipping Offer That Turns Readers Into Leads

We wrote and launched Booked Solid System, a 167-page playbook for local service businesses, with a free + shipping funnel, an audiobook and PDF, order bumps and an Amazon listing.

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Midwest Roof Calculators: 25+ Free Roofing and Exterior Tools Built for Ohio and Michigan
Free Tool Platform Case Study·Our own sites and tools

Midwest Roof Calculators: 25+ Free Roofing and Exterior Tools Built for Ohio and Michigan

We built MidwestRoofingCalculators.com, a free site with 25+ calculators and resources that help Ohio and Michigan homeowners, commercial owners and HOAs estimate roof and exterior costs, compare quotes and get an inspection.

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$520,502 From Inbound Leads in 2025, $513,271 From April to August 2026, and the Pursuit of Elite Award
Sales Case Study·Hands-on sales

$520,502 From Inbound Leads in 2025, $513,271 From April to August 2026, and the Pursuit of Elite Award

Co-founder Jonathan closed $520,502 from inbound leads and past customers for Integrity Lawn & Landcare in 2025 (no insurance work, enhancements or snow), brought in $513,271 from inbound leads from April to August 2026, including $224,580 sold in May at a 60% close rate, and won Integrity Home Exteriors' 2025 Pursuit of Elite Award.

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576 Door-Knocking Leads at a 26% Contact Rate: Tye Norden on the Doors
Sales Case Study·Hands-on sales

576 Door-Knocking Leads at a 26% Contact Rate: Tye Norden on the Doors

From February 2024 to March 2025, co-founder Tye Norden generated 576 door-knocking leads for residential home exteriors at a 26% contact rate, with a 30%+ average close rate and no insurance work.

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$111,803 Sold in September: Lawn Maintenance and Hardscape Sales at a 61% Close Rate
Sales Case Study·Hands-on sales

$111,803 Sold in September: Lawn Maintenance and Hardscape Sales at a 61% Close Rate

Selling lawn maintenance and hardscaping for a Toledo-area company, we closed $111,803 in estimates in September 2026, with a 61% close rate for the month and 85% for the week.

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$176,346 in Self-Generated Revenue for Integrity Lawn & Landcare This Year
Sales Case Study·Outreach and sales

$176,346 in Self-Generated Revenue for Integrity Lawn & Landcare This Year

No leads handed to us: just self-generated opportunities. This year we've won $176,346 in work across 28 jobs for Integrity Lawn & Landcare: lawn programs, mulch, grading, fertilization and more.

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Integrity Lawn & Landcare: 360 Old Leads Turned Into 20+ Appointments and $30K+ in 3 Weeks
Reactivation Case Study·Automation and follow-up

Integrity Lawn & Landcare: 360 Old Leads Turned Into 20+ Appointments and $30K+ in 3 Weeks

In March 2026 we reactivated 360 old leads and past customers for Integrity Lawn & Landcare with a handwritten letter, calls, email and texts. The result: 20+ appointments, $30K+ collected in the first 3 weeks and a $45K pipeline.

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Tough Knuckles Automotive: A New Auto Shop Launched on the Booked Solid System
Website & System Launch Case Study·Website and local SEO

Tough Knuckles Automotive: A New Auto Shop Launched on the Booked Solid System

A family-owned auto repair and electrical shop newly open in Holland, Ohio got a custom website with service and service-area pages, free tools, and a request-service form with compliant text opt-in, all running on the Booked Solid System.

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Beachfront Haven: A Direct-Booking Website for a Fort Myers Beach Vacation Condo
Website & Direct Booking Case Study·Website and local SEO

Beachfront Haven: A Direct-Booking Website for a Fort Myers Beach Vacation Condo

We built Beachfront Haven a website and the system behind it to rank on Google and win more direct bookings for its Gulf-front condo on Fort Myers Beach, without depending only on the big rental platforms.

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Integrity Home Exteriors: A Self-Generated Appointment That Sold a $17K Roof, Plus a Backlink From Their Marketing Director
Sales & Partnership Case Study·Hands-on sales

Integrity Home Exteriors: A Self-Generated Appointment That Sold a $17K Roof, Plus a Backlink From Their Marketing Director

We set our own appointment for Integrity Home Exteriors, ran the inspection alongside their specialist, and helped close a $17,000 roof. Their marketing director then linked to our roofing calculators from their blog.

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Glass City Hauling & Moving: A New Website With an Instant Online Quote Calculator
Website Build Case Study·Website and local SEO

Glass City Hauling & Moving: A New Website With an Instant Online Quote Calculator

A new website for a Toledo junk removal, hauling and moving company, with an interactive 4-step quote calculator, 12 service pages, location pages and a sticky Call/Quote bar on mobile.

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Integrity Lawn & Landcare: Two VSL Funnels and Videos We Produced, for Homeowners and Commercial
Funnel & Video Case Study·Content and marketing

Integrity Lawn & Landcare: Two VSL Funnels and Videos We Produced, for Homeowners and Commercial

We built two video sales letter (VSL) funnels for Integrity Lawn & Landcare, one for homeowners and one for commercial properties, and produced the videos behind them to create more demand.

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Spa Pro Toledo: A 45-Day Website and Google Profile Build Pulling 5,320 Search Impressions a Month
Website & Local SEO Case Study·Website and local SEO

Spa Pro Toledo: A 45-Day Website and Google Profile Build Pulling 5,320 Search Impressions a Month

In 45 days we built Spa Pro Toledo a new website and a fully optimized Google Business Profile, got them on Bing and the citation sites, and set up missed-call text-back and AI follow-up. In the last 28 days, Google showed them in search 5,320 times.

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Home Pros Ohio 2026 Redesign: 1,956 Local Pros Across 63 Cities, With More Tools for Homeowners and Contractors
Directory & Platform Case Study·Our own sites and tools

Home Pros Ohio 2026 Redesign: 1,956 Local Pros Across 63 Cities, With More Tools for Homeowners and Contractors

We redesigned HomeProsOhio.com from the ground up. It now lists 1,956 local pros across 63 cities and 30+ trades, with free quote matching, clearly sourced ratings, verified listings and a Contractor Hub of free business tools.

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Glass Cities Tree Service: A New Google Profile Reaching 1,145 Profile Views and Climbing
Google Profile & Website Case Study·Website and local SEO

Glass Cities Tree Service: A New Google Profile Reaching 1,145 Profile Views and Climbing

A tree service that's only been on Google a short time got a new website, an optimized Google Business Profile, social media content, review and reputation management and basic citations. Monthly profile interactions went from near zero to about 45.

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OCD Precision Cleaning: From No Website to 2,070 Google Impressions in the First Weeks Live
New Business Launch Case Study·Website and local SEO

OCD Precision Cleaning: From No Website to 2,070 Google Impressions in the First Weeks Live

A cleaning company that opened in February 2026 had no website until August 8. In about six weeks with us they got a website, an optimized Google profile, citations, backlinks, reviews, NFC review cards and missed-call text-back, all in one system.

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Personalized Photos That Get People to Act: "Hey Phil" Review Requests
Automation Case Study·Automation and follow-up

Personalized Photos That Get People to Act: "Hey Phil" Review Requests

We send review requests and follow-ups with a personalized photo: the customer's first name held up by the person who did the work. A real face and their own name get people to stop scrolling and act.

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The Homefront Savings Card: A Shared EDDM Mailer That Puts 14 Local Businesses in Every Mailbox
Direct Mail Case Study·Content and marketing

The Homefront Savings Card: A Shared EDDM Mailer That Puts 14 Local Businesses in Every Mailbox

We designed a shared Every Door Direct Mail (EDDM) savings card: 14 local businesses, one per trade, each with an offer, a call-to-book number and a scan-to-claim QR code, mailed to every home on the route.

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262,570 Post Reach in 7 Days: Tye Norden's Social Media, Run on Our Platform
Social Media Case Study·Content and marketing

262,570 Post Reach in 7 Days: Tye Norden's Social Media, Run on Our Platform

Our co-founder Tye Norden posted 27 short videos in one week from our platform. They reached 262,570 people and generated 393,540 impressions and 14,510 likes, with reach up 27% over the week before.

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Dave Dempsey, Realtor: A New Google Business Profile With 30 Five-Star Reviews and 98 Interactions in Its First Months
Google Business Profile Case Study·Website and local SEO

Dave Dempsey, Realtor: A New Google Business Profile With 30 Five-Star Reviews and 98 Interactions in Its First Months

We launched a new Google Business Profile for Northwest Ohio Realtor and auctioneer Dave Dempsey, cleaned up his NAP and citations, and set up review automation, QR codes and weekly review posts. He's at a 5.0 rating with 30 Google reviews, and the profile has already driven 98 interactions.

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Dave Dempsey, Realtor: A 98-Speed Website With an Interactive Sales Map and a Full Calculator Library
Custom Website Build Case Study·Website and local SEO

Dave Dempsey, Realtor: A 98-Speed Website With an Interactive Sales Map and a Full Calculator Library

A custom-built site for a Northwest Ohio Realtor and licensed auctioneer, with an interactive map of 100 past sales, a library of buyer and seller calculators, and mobile PageSpeed scores of 98 / 100 / 100 / 100.

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Lead Community Church: A New Logo and Marketing Assets for a Local Church
Branding Case Study·Content and marketing

Lead Community Church: A New Logo and Marketing Assets for a Local Church

We helped a local church create its logo and marketing assets: a clean, modern cross-in-frame mark that works on signage, print and social media.

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The Human, Mined: A 54-Page Site for a Substack Writer, With Interactive Assessments and Journal Pages
Custom Website Build Case Study·Website and local SEO

The Human, Mined: A 54-Page Site for a Substack Writer, With Interactive Assessments and Journal Pages

We built a 54-page home for a Substack creator's essays, with interactive self-assessments, journal pages, shareable quote cards and email signup that syncs with Substack.

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A Perfect 100 Mobile Performance Score on a Custom Astro Build
Website Speed Case Study·Website and local SEO

A Perfect 100 Mobile Performance Score on a Custom Astro Build

Our custom-built Astro site scored 100 for Performance and 100 for SEO on Google PageSpeed Insights, measured on mobile, the hardest test.

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5 Years of Marketing for Quarry Ridge Golf Center — From Quiet Social Presence to a Full Marketing Engine
Full Marketing Case Study·Content and marketing

5 Years of Marketing for Quarry Ridge Golf Center — From Quiet Social Presence to a Full Marketing Engine

From quiet social presence to a full marketing engine: 62,645 Google profile views and 8,503 customer interactions heading into the 2026 season, plus 1,200+ followers and 100+ new reviews.

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Roof Repair or Rip-Off? — A Printed Homeowner's Workbook That Builds Trust Before the Estimate
Lead Generation & PR Case Study·Content and marketing

Roof Repair or Rip-Off? — A Printed Homeowner's Workbook That Builds Trust Before the Estimate

We wrote, designed and printed a real book: Roof Repair or Rip-Off? The Midwest Homeowner's Workbook for Smarter Roofing Decisions. It turns every roof inspection into an authority moment and a repeatable PR hook.

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From a 62 to a 98 — A Squarespace Rebuild That Actually Performs
Performance Case Study·Website and local SEO

From a 62 to a 98 — A Squarespace Rebuild That Actually Performs

See how moving a local service business off Squarespace and onto a dedicated performance platform resulted in a massive speed and SEO boost.

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One Month In — Real Local SEO Results for a Home Service Business
SEO & Growth Case Study·Website and local SEO

One Month In — Real Local SEO Results for a Home Service Business

See how optimizing a Google Business Profile and implementing a local marketing push increased calls by 208% in just 30 days.

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48 to 156 Reviews in Under 120 Days for a 16-Year-Old Home Remodeling Business
Reputation Case Study·Automation and follow-up

48 to 156 Reviews in Under 120 Days for a 16-Year-Old Home Remodeling Business

See how optimizing a Google Business Profile and implementing a review system resulted in massive review growth for an established remodeling business.

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Website Rebuild + Basic SEO — 45-Day Results
Website & Basic SEO Case Study·Website and local SEO

Website Rebuild + Basic SEO — 45-Day Results

See what happens when you rebuild a website and fix basic SEO without any reputation overhaul or ad spend.

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Bringing a Landscaping Business Into Bing Search — 6-Month Results
SEO & Growth Case Study·Website and local SEO

Bringing a Landscaping Business Into Bing Search — 6-Month Results

See how adding a landscaping business to Bing Webmaster Tools drove a 7.47% CTR and 1.2K impressions in 6 months.

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Website Redesign + Foundational Local SEO for an 8-Year Ohio Home Service Business
SEO & Growth Case Study·Website and local SEO

Website Redesign + Foundational Local SEO for an 8-Year Ohio Home Service Business

See how claiming a Google Business Profile, fixing NAP, and adding tracking boosted traffic by over 30% in just one week.

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Reactivation Campaigns — Turning a Cold List Into $18K+ in Revenue
Growth & Reactivation Case Study·Automation and follow-up

Reactivation Campaigns — Turning a Cold List Into $18K+ in Revenue

See how we turned a list of 1,200 cold contacts into $18,000+ in revenue using a strategic reactivation campaign.

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Review + Referral Reactivation System
Reputation & Growth Case Study·Automation and follow-up

Review + Referral Reactivation System

See how we consistently capture 10 to 20% of a business's past customer list into new 5-star reviews and referrals.

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Getting a Business A2P and Toll-Free Approved After 4 Rejections
Compliance & Infrastructure Case Study·Automation and follow-up

Getting a Business A2P and Toll-Free Approved After 4 Rejections

See how we fixed compliance gaps and successfully registered a business for SMS sending after four previous rejections.

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Invisible to Google — Why 'It's Just a Website' Almost Cost This Business Everything
SEO & Website Case Study·Website and local SEO

Invisible to Google — Why 'It's Just a Website' Almost Cost This Business Everything

A business reached out with zero calls from Google. We found their site wasn't indexed at all, and fixed it.

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HomeProsOhio.com — Building a Local Directory That Actually Gets Contractors Seen
Directory & Platform Case Study·Our own sites and tools

HomeProsOhio.com — Building a Local Directory That Actually Gets Contractors Seen

How we built a dedicated platform to help local service businesses compete against national lead-gen giants.

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Glass City Hauling — From No Website to Ranking on Google
SEO & Website Case Study·Website and local SEO

Glass City Hauling — From No Website to Ranking on Google

How we took a moving and junk removal business from zero online presence to 42 indexed pages and active search visibility.

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Cutting Lead Response Time from 8+ Hours to Under 30 Seconds
Performance Case Study·Automation and follow-up

Cutting Lead Response Time from 8+ Hours to Under 30 Seconds

How automated speed-to-lead systems transformed lead follow-up and captured more demand.

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$176,346 in New Commercial Lawn Contracts Through Cold Outreach
Commercial Growth Case Study·Outreach and sales

$176,346 in New Commercial Lawn Contracts Through Cold Outreach

A 10-week outreach campaign Jonathan ran in person, visiting 250+ apartment complexes, brought a landscaping company 26 new commercial properties, signed April to August 2026: $176,346 in lawn maintenance, with snow contracts for the coming winter estimated at $200K+ and enhancement work on top.

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Want these results for your business?

Stop losing jobs to competitors with faster sites and more reviews. Let us install the Booked Solid System in your business.

$0 until it's live · No contract, cancel anytime · Performance Guarantee: make 2x your plan fee in your first paid month, or we work free or refund it.

5.0 on Google 40+ websites launched Clients stay 30+ months on average Backend live in 3 days
★★★★★
"Excellent service and excellent results. Jonathan would answer a call at 2am if you had a problem."
Brandon Krause · Google review More reviews →
Free $3K+ website. No contract.
Install the System $0 until you're live