Upsells & Add-Ons Playbook for Pest Control Companies
Mosquito, termite, rodent exclusion and seasonal services grow every recurring account.
Written by Jonathan Blake. Researched from published industry data, with every source linked at the bottom. Updated October 2026.
TL;DR — Too Long; Didn't Read
A general pest plan is the base. Seasonal and specialty services, like mosquito treatments, termite protection, rodent exclusion and wildlife work, grow the account. Offer them when the technician sees a need or when the season arrives.
- Offer mosquito service before summer.
- Offer termite inspections and protection to every plan customer.
- Offer rodent exclusion when you find entry points.
- Offer crawl space and attic services where needed.
- Bundle services into tiered plans.
Bottom line: Grow every plan with the services the season and the home need.
Published pricing guides put mosquito treatments around $50 to $150 a visit, with discounted recurring rates for seasonal plans. Adding seasonal services to an existing customer is far cheaper than finding a new one.
Common Add-Ons
- Seasonal mosquito and tick treatments.
- Termite inspection and protection.
- Rodent exclusion: sealing entry points.
- Crawl space and attic treatments.
- Wildlife removal where licensed.
Tiered Plans
Offer a basic general pest plan, a plan that adds mosquitoes or rodents, and a complete plan with termite protection. Many customers pick the middle.
Let Techs Spot Needs
Technicians see entry points, moisture problems and termite signs. Give them an easy way to recommend services with photos.
Present Add-Ons With Photos
When a technician finds a gap under the garage door or termite mud tubes on the foundation, a photo sent to the homeowner with a short explanation and a price does the selling. Homeowners act on what they can see.
Common Pest Control Upsells & Add-Ons Mistakes
No seasonal add-ons
The fix: Offer mosquito and other seasonal services.
No termite inspections
The fix: Offer inspections to every customer.
No exclusion services
The fix: Offer to seal entry points.
Copy-and-Use Script: Mosquito season offer
Swap the bracketed parts for your own details.
- "Mosquito season starts soon. Add mosquito service for $[x] a month."
Run your numbers
Average Ticket Calculator
Offer good, better and best plus one add-on on every job, and watch the average ticket move.
Prefilled with typical pest control numbers. Change any of them to yours.
- New average ticket
- $524
- From the add-on, per year
- $36,000
- From upgrades, per year
- $8,640
A planning tool. Defaults are starting assumptions, not guarantees.
The basics behind this playbook
Implementation Plan
This month
- Build tiered plans
- Price seasonal add-ons
Before each season
- Offer the seasonal service to all plan customers
Every visit
- Techs note and recommend needs
Upsells & Add-Ons Self-Assessment
Check off what your pest control business already does. Your score and next three moves update as you go.
- Tiered plans
- Mosquito offer before summer
- Termite offer to plan customers
Saved in this browser only.
Key Takeaways
- 1Seasonal services grow accounts
- 2Tiered plans raise the average
- 3Techs find the needs
- 4Termite protection is a major add-on
- 5Existing customers are the cheapest growth
Pest Control Upsells & Add-Ons FAQ
What are good pest control upsells?
When should I sell mosquito service?
How do I sell termite protection?
Related reading
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