Website & Basic SEO Case Study
What drove it: Website and local SEO

Website Rebuild + Basic SEO — 45-Day Results

See what happens when you rebuild a website and fix basic SEO without any reputation overhaul or ad spend.

Results shown are from specific clients and our own businesses. They aren't typical or guaranteed. Your results depend on your market, offer, pricing, sales process and effort. Details

Website Rebuild + Basic SEO — 45-Day Results

We rebuilt the website for this business from the ground up and layered in basic SEO. No reputation overhaul, no ad spend, just a better website and the fundamentals done right. Here’s what that looked like after 45 days.

Here’s what we did

  • Rebuilt the website. Replaced the old site with a faster, cleaner build designed around getting visitors to actually take action, whether that’s calling or filling out a form. We stripped away unnecessary code and focused heavily on performance and user experience.
  • Basic on-page SEO. Proper titles, headers, and content structured around the services and area they actually serve, so the site gives search engines a clear picture of what the business does and where. We also optimized image alt tags and internal linking.
  • Mobile-first optimization. Since over 70% of local service searches happen on mobile devices, we ensured the site was perfectly responsive, with tap-friendly buttons and sticky call-to-actions so users never have to hunt for a phone number.
  • Clear conversion pathways. We removed confusing navigation options and streamlined the user journey. Now, every page has a single, clear goal: get the visitor to request a quote or call the business directly.

The results after 45 days

From Google Business Profile:

Metric Result
Calls 578 (no change)
Direction requests 559 (+6%)
Website visits 954 (-1%)
Profile views 15,104 (+54%)
Searches 8,492 (+43%)

This one’s a good example of what basic SEO alone can move and what it can’t. Profile views jumped 54% and searches climbed 43%, meaning a lot more people are finding this business. Calls stayed flat and website visits dipped slightly, which tells us visibility is up but the next step is converting that visibility into more actual leads, likely with the reputation and review work we’ve applied to other clients.

CLIENT TESTIMONIALS

What Our Contractors Say

Don't just take our word for it. Watch real contractors share how The Lead Venture transformed their businesses.

Brandon
Local Remodeling Business
Jamie
Daycare

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